Privacy Policy

1. Introduction

New Gen Media Limited (“New Gen Media”, “we”, “us” or “our”) is committed to protecting and respecting your privacy.

This Privacy Policy explains how we collect, use, store and protect personal information relating to:

• Visitors to our website;
• Prospective clients; and
• Clients of New Gen Media Limited.

We process personal information in accordance with the UK General Data Protection Regulation (“UK GDPR”), the Data Protection Act 2018 and other applicable data protection legislation.

2. Who We Are

New Gen Media Limited is a company registered in England and Wales under company number 13458941.

Registered Office
18 Davy Avenue
Knowlhill
Milton Keynes
MK5 8PL

Telephone: 01908 049 903

Email: info@newgenmedia.co.uk

For the purposes of UK data protection law, New Gen Media Limited is the Data Controller in relation to the personal information described within this Privacy Policy.

3. Information We Collect

Depending on how you interact with us, we may collect and process the following personal information:

Contact Information

• Name
• Job title
• Company name
• Email address
• Telephone number
• Postal address

Client Relationship Information

• Records of communications and correspondence
• Information relating to services requested or provided
• Contractual information
• Billing and payment information

Website Information

• IP address
• Browser type and version
• Device information
• Website usage information
• Cookies and similar technologies

Marketing Information

• Marketing preferences
• Event registrations
• Newsletter subscriptions
• Responses to surveys, promotions or competitions

4. How We Collect Information

We may collect personal information:

• Directly from you when you contact us;
• Through our website forms;
• During meetings, consultations and business discussions;
• When you engage our services;
• When you subscribe to marketing communications;
• Through cookies and website analytics technologies;
• Through publicly available business information.

5. How We Use Your Information

We may use your information to:

• Provide advertising, marketing and related services;
• Respond to enquiries and requests;
• Manage our relationship with you;
• Prepare proposals and quotations;
• Deliver contracted services;
• Process invoices and payments;
• Improve our services and website;
• Comply with legal and regulatory obligations;
• Protect our business and systems from misuse;
• Send relevant marketing communications where permitted by law.

6. Lawful Bases for Processing

We process personal information under one or more of the following lawful bases:

Contract

Where processing is necessary to perform a contract with you or to take steps prior to entering into a contract.

Legitimate Interests

We may process personal information where necessary for our legitimate interests, including:

• Managing and growing our business;
• Providing and improving our services;
• Managing client relationships;
• Responding to enquiries;
• Maintaining records;
• Ensuring information and network security;
• Preventing fraud and misuse of our services;
• Promoting our services to relevant businesses and contacts where permitted by law.

When relying on legitimate interests, we consider and balance any potential impact on your rights and freedoms.

Legal Obligation

Where processing is necessary to comply with legal, regulatory, tax or accounting obligations.

Consent

Where required by law, we will obtain your consent before processing personal information. You may withdraw your consent at any time.

7. Marketing Communications

We may send information relating to:

• Our services;
• Industry news and insights;
• Events and webinars;
• Business updates;
• Promotions and announcements.

Where required by law, we will obtain your consent before sending marketing communications.

In certain business-to-business contexts, we may rely on our legitimate interests to send communications that we believe are relevant to your professional role and interests.

You may opt out of marketing communications at any time by:

• Clicking the unsubscribe link in our emails;
• Contacting us directly; or
• Emailing info@new-gen-media.co.uk.

8. Sharing Your Information

We may share personal information with trusted third-party service providers where necessary to operate our business and provide our services.

These may include:

• Website hosting providers;
• Cloud storage providers;
• Email and communication platforms;
• Customer relationship management (CRM) systems;
• Analytics providers;
• Professional advisers;
• Payment providers;
• Regulatory authorities where required by law.

We will only share personal information where there is an appropriate lawful basis and suitable safeguards are in place.

We do not sell personal information to third parties.

9. Processing Data on Behalf of Clients

As part of providing advertising and marketing services, New Gen Media may process personal information on behalf of its clients.

This may include activities such as:

• Email marketing campaigns;
• Customer relationship management (CRM) support;
• Lead generation activities;
• Advertising audience management;
• Marketing automation;
• Campaign reporting and analytics.

Where we process personal information on behalf of a client, we act as a Data Processor and process such information only in accordance with our client’s instructions and applicable data protection laws.

10. International Transfers

We may use reputable service providers whose systems operate internationally.

Where personal information is transferred outside the United Kingdom, we will ensure appropriate safeguards are in place, including:

• Adequacy regulations;
• International Data Transfer Agreements (IDTAs);
• Standard Contractual Clauses (SCCs); or
• Other approved transfer mechanisms.

11. Data Retention

We retain personal information only for as long as necessary for the purposes for which it was collected.

As a general guide:

• Client records may be retained for up to six years following the end of the business relationship;
• Financial and accounting records may be retained for up to seven years;
• Marketing records may be retained until you unsubscribe or object to processing;
• Website analytics information may be retained in accordance with our analytics providers’ retention settings.

Where information is no longer required, it will be securely deleted or anonymised.

12. Security

We take appropriate technical and organisational measures to protect personal information from unauthorised access, loss, misuse, disclosure or alteration.

These measures include:

• Access controls;
• Secure cloud-based systems;
• Password protection;
• Encryption where appropriate;
• Regular review of security procedures.

13. Your Rights

Subject to applicable law, you may have the right to:

• Access your personal information;
• Correct inaccurate information;
• Request erasure of your information;
• Restrict processing;
• Object to processing;
• Request data portability;
• Withdraw consent where consent is relied upon;
• Lodge a complaint with the Information Commissioner’s Office (ICO).

Requests relating to your personal information can be submitted using the contact details below.

14. Cookies

Our website may use cookies and similar technologies to improve functionality, analyse website usage and support our marketing activities.

Further information can be found in our Cookie Policy.

15. Complaints

If you have any concerns regarding how we handle your personal information, please contact us first.

You also have the right to complain to the Information Commissioner’s Office (ICO):

Website: www.ico.org.uk

Telephone: 0303 123 1113

16. Contact Us

If you have any questions regarding this Privacy Policy or wish to exercise your rights, please contact:

Data Protection Contact
New Gen Media Limited

18 Davy Avenue
Knowlhill
Milton Keynes
MK5 8PL

Email: info@newgenmedia.co.uk

Telephone: 01908 049 903

17. Changes to This Policy

We may update this Privacy Policy from time to time.